Maven Messenger is a conversational experience powered by an automation engine that consumers can use via a dedicated app that they download to their handheld device or via a web client. Maven helps facilitate consumer interactions with content, individuals, brands and other third parties through messaging conversations, where they can share and solve questions and pursue digital journeys, while seeking others’ guidance and expertise. Maven for Business, the companion to Maven Messenger, is a suite of tools that enable brands, experts and influencers to help consumers using Maven Messenger to resolve their intent, such as purchasing a product or receiving support.
Types of Information Maven Collects
Maven Users. We collect certain information about you when you engage with Maven, a third party or individual users in order to provide the Service to you. Beyond that, you’re in control--you may elect to provide additional information to us so that we can customize your Maven experience and provide you with more relevant results.
We may maintain profile and other information about You, as well as transcripts of communications that You conduct using the Service with Maven or any third party or individual user indefinitely pursuant to our then current data retention policies.
This information may include:
Third parties on Maven. If we agree to include you as a brand, expert or influencer on Maven that consumers can connect with, we may collect:
How Maven Uses Data
If you engage with a third party brand, expert or an influencer, we may provide them with a copy of your initial query and intent in Maven and your phone number so that they can communicate with you. If you engage with a member of our Community, we may provide the Community member with a copy of your initial query and intent in Maven and certain Maven profile information, such as your name, photo, and preferences. The third party brand, expert or Community member will also have access to the content of any messages you choose to provide to them. Please remember that we do not control how third parties or individuals may use your data. If you do not want third parties or individuals to receive or use your data, you should not ask to connect with them through Maven. Use of your information by a third party is governed by its privacy policies. We encourage you to review the privacy practices of brands, experts and other third parties before communicating with them.
By using Maven, you are agreeing, to the extent permitted under applicable law, that Maven can contact you by email or SMS from time to time with information about your transactions using the Service, for customer support and related services, and with updates about the Service, Brands, experts and influencers registered on Maven, and campaigns we are promoting. If we contact you via email, email communications will contain an unsubscribe link, unless we are not required to include that, such as for emails sent as part of an ongoing commercial relationship. We will also offer you the ability to unsubscribe from any campaign or event-based messaging we send to you.
Data Security and Storage
When Maven Shares Data
Legal Reasons. We may share your information for legal reasons if we reasonably believe that we need to in order to:
To Improve our Services. We may anonymize information so that it does not identify you and use and share the anonymized information for our legitimate business purposes, such as for training and quality assurance, delivering and improving our services and products, and internal research and analysis.
When You Share Data
Sharing Data in Maven. You are in full control--it is up to you to decide what, if any, information you wish to provide when you use Maven. Depending on your request, it may not be possible for Maven or a third party to address all of your questions without further information from you. If you do not wish to provide that information, then you need not do so. If you ask Maven to connect you with a brand, expert, influencer or member of our Community, please remember that we will share the content of your messages with them. If you do not want your information to be shared, you should not engage in one-on-one conversations.
Cookies. We use different types of cookies to help run the Maven websites and the Service. Cookies are small text files stored on a visitor’s web browser and applications. Cookies are often used to make web-browsing easier by performing functions such as saving passwords and maintaining lists of personal preferences regarding the use of the website. Our websites and Service may use the following types of cookies:
Other Identification Technologies. We may also use the following identification technologies on our websites and in Maven:
Managing Cookies. If you prefer not to receive cookies, most browsers give you the option to manage cookies to suit your preferences (though browsers for mobile devices may not offer this). If you set your browser to block some or all cookies, Maven functionality that relies on cookies to function properly will not work effectively for you. For further information about cookies, including how to see what cookies are set on your device and how to manage and delete them, you can visit www.allaboutcookies.org and www.youronlinechoices.eu.
Exporting and Deleting Data
Data Rights. EU individuals have the right to access personal data about them, and to limit use and disclosure of their personal data. We have commited to respect those rights. You may request to review, correct, delete, transfer or receive a copy of any of the personal information you provide through the Service, or request to withdraw your consent to Maven processing your personal data, by contacting us at email@example.com. If you engaged with a third party, please remember that you must contact the third party directly. Maven is not able to intermediate data deletion and management requests between consumers and third party providers that we do not control. If you believe that we have not been able to assist you with your inquiry and you are located in the European Economic Area, you have the right to file a complaint with the relevant supervisory authority.
Data Protection Officer. If you have any questions or complaints about our data privacy practices or data transfer mechanisms, you may email us at firstname.lastname@example.org or contact our external Data Protection Officer, Prof. Dr. Christoph Bauer, at ePrivacy GmbH at Große Bleichen 21, 20354 Hamburg, Germany. We will respond as promptly as we can, but within no less than thirty days, and at no cost to you.
Consent to Transfers. We provide and support the Service globally. If you choose to use Maven, we may transfer and process your personal data on servers that are located outside of the country where you live. You consent to this transfer if you use Maven and share your data with us.
Adequate Safeguards. It is important to us to ensure that your data is protected by appropriate safeguards, that we comply with applicable data protection laws, and that we use legally approved data transfer mechanisms.
Subprocessors. We may use third party subprocessors to make our websites and the Service available to you. If so, these third parties may access, process or store certain personal data. We maintain contracts with third party subprocessors restricting their access, use and disclosure of personal data and are responsible for ensuring they process personal data in accordance with our instructions.
Legal Disclosures. In certain situations, we may be required to disclose personal data in response to lawful requests by public authorities, including to meet national security or law enforcement requirements.
The Service is meant for people who are over the age of 18. If you are under the age of 18, you may not use the Service or provide any personal information to us without valid consent from your parent or legal guardian. We do not knowingly collect personal information from anyone under the age of 18. If you are a parent or guardian of an individual under the age of 18 and believe your child has provided personal information to us, you may email email@example.com and ask us to remove that data. As permitted by law, we have the right to delete information of anyone we believe is under the age of 18.
Changes to this Policy
Launch Date: April 15, 2020
Last Updated: January 4, 2021